Home Information & Contacts Staff Profiles

Store Address

207 Dundas Street
London, Ontario
N6A 1G4

Ph: (519) 672-5928
Fax: (519) 672-2761

Store Hours

Mon-Fri 9:30-8:00
Saturday 9:30-5:00
Sunday Noon-5:00




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London Runner

London Runner

Staff Profiles PDF Print E-mail

brian hBrian Hagemeier


I began running in 1983 as a member of the Saugeen Track club. For the next six years, I competed competitively with both the track club and my high school (Chesley DHS) where I won 7 OFSAA medals. In 1991, I moved to London to attend Fanshawe College and joined the running group at the store in the fall of '93. The following year, my passion for running brought me to work here as a full time sales person; subsequently I became manager and in 2004 became part owner in the business, and full owner in early 2013.

I have been married to Sherry since 1995 and we have three wonderful boys: Aiden, Ethan and Owen. In the last year I have started to enjoy running races in and around London with the boys.

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john fJohn Ferguson

Full Time & Marathoner/Half Marathon & Speed Clinic Training Group coach

John Ferguson joined the staff at Runners' Choice in October 1990, which makes it, count them....... 22 years. John is a two-time winner of our own Forest City Marathon and was the second Canadian overall, placing in the top 100 at Boston with a 2:36 in 1998. His 10K PB is 32:58, run on the old Springbank Park double-loop course. Through the years he has enjoyed working with over a thousand runners to help them accomplish their running goals as the coach of our marathon training group.

John is a third-generation Londoner and followed the scholastic roots of his father through Victoria Public School, South Secondary, and the University of Western Ontario. John has his Pro-Fit certification and looks forward to fitting his customers with the perfect shoe for them. John's motto in life is to "keep moving and have fun."

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brian jBrian Johnston

Part Time

Brian J was born in Belfast, Northern Ireland. He grew up in Liverpool, England, attended Grammar School and Liverpool College of Technology, obtaining National Certificates in Physics and Electrical Engineering. An apprenticeship in Telecommunications Engineering followed, later specializing in Quartz Crystal Technology as applied to the Avionics, Airborne Radar, and Satellite Communications industries. He worked extensively in Europe, the United States and Canada before retiring to London On in the year 2000, at which time, he joined Runners' Choice.

Brian is married to Ann with two grown-up children currently living in the US. His running career spans 35 years, and he continues to compete over 5K to marathon distance, Brian's goal is to help and encourage others, through the auspices of Runners' Choice to achieve similar ambitions for a healthy and active lifestyle.

For several years now I have used Mizuno and am currently running in the Inspire.

steve wSteve Weiler

Part Time, Race Series Director & Coach of London Runner Distance Club.

Steve started working at Runners' Choice in 2004. His involvement with the store includes part-time work and being Race Director for all of the London Honda Road Race series events. He received Pro-Care Fit Certification, and has a Bachelor of Science Honors degree in Kinesiology from the University of Western Ontario, where he ran Varsity Cross Country and Track and Field for the Mustangs.

Steve spends most of his time working as Head Coach and administrator for the London Runner Distance Club, but can almost always be found at local running events acting as an announcer, lead rabbit, coach, timer, and spectator. His extensive involvement with the local running community includes: founding the www.londonrunner.ca website in 2003; founding the Runners Choice London Distance Series of meets in 2005; and founding the London Runner Distance Club in 2006.

London runners profile on Steve

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bob wBob Weir

Part Time

I have been married to my wife Karin for 36 years (2008). I have two adult children, Lisa and Kurtis who I am extremely proud of. I retired in 2003 after a 32 year career as a Medical Laboratory Technologist.  I first took up running in the late 70's. You know, the dark ages before gels and GPS's. I ran 3 marathons in the early 80's with a PB of 3:05 in 1985. Then I quit. Fifteen years later and 20 lbs heavier I took up running again. I joined the RC Winter Marathon group in 2001 and qualified for Boston that spring. I have been a loyal member ever since. I often wonder how much faster I could have run if I had the RC program way back when.

The past few years I have included cycling in my training and have competed in Duathlons from the sprint to half Ironman. Joining the RC staff when a job became available was a no brainer. It got me out of the kitchen! Seriously, it's a pleasure working with dedicated people who are so passionate about the running community. Run for Your Life!

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matt sMatt Suda

Part Time

I attended the University of Western Ontario where I obtained an Honours Specialization in History and a Minor in Political Science. I now am a teacher in the Thames Valley Elementary Board system. I grew up running track and cross country each year in elementary school but I did not start taking the sport seriously until 2002 when I started competing for St. Thomas Aquinas SS.I now run and coach with the London Runner Distance Club. Training with the club has allowed me to take my running to new levels. I was a member of the Western Mustangs cross country and track and field teams and have represented the team at the OUA and CIS championships.

I have run in New Balance shoes almost exclusively since I started running. I joined the Runners' Choice staff in April 2008.

dan dDan Dawson

The Voice of the London Honda Race Series

I have been running for over a decade. I have run one marathon, Round the Bay three times and around the block on numerous occasions. I have been married for 29 years and we have two girls, who are slowly starting to enjoy the benefits of running. My wife is a non-runner - nobody's prefect. Besides working in the store a couple of days a week, I have been one of the facilitators of the Runners' Choice Learn to Run Clinics. I enjoy our get-togethers encouraging folks to start and to stay running. I make sure one of our runs takes us past the Children's Museum, I always make a point of announcing to everyone that the London Regional Children's Museum is where I went to school. It used to be Riverview Public School and right after I left they turned it into a museum. Something to brag about. I think?

After Riverview I went to London Central Secondary School and Fanshawe where I graduated in Communication Arts. I retired from Corus Radio in 2007. I have always enjoyed running and runners. Currently, I am happy to be spending some quality time at Runners' Choice.

altLeslie Sexton

Part Time & 5/10K Clinic Leader

I grew up in Markham, Ontario, where I started running cross country and track as a high school student at Markville Secondary School and raced junior competitions with Markham Track Club. I attended Queen's University and graduated with a degree in history in 2010. While running for the Queen's cross country and track and field teams, I won three OUA medals and earned All-Canadian Honours. The highlight of my university career was representing Canada at the World University Cross Country Championships in France in 2008. In 2010, I began training with the London Runner Distance Club, under the guidance of Steve Weiler.

I started working at Runners' Choice in 2011 after I moved to London to train extensively with London Runner and to become more involved in the London running community. Working in the running industry and interacting with local runners at Runners' Choice has been very enjoyable. As I work part-time and train hard to be one of the top Canadian distance runners, I am thankful to be 'living the dream' here in London!

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Robbie Timmerman

Part Time

I joined the staff of Runner's Choice in December 2009. I am a fourth generation Londoner and love being part of the running community.I am currently attending Western University and am a graduate of South Secondary School where I competed in both track and cross country. I enjoy running road races from 5K up to the Around The Bay (30K) distance. My long term goal is the marathon in which I want to run a faster time than my uncle John Ferguson (and fellow staff member, which is 2:36). Whatever my future holds beyond  school, running will play a big part in it.

Jack Sheffar

Part Time

Picture and story coming soon.

adam vAdam Viger

Part Time

Adam started at Runners' Choice in April 2000 as a co-op placement student with the C.O.R.E. (Community Orientation and Readiness for Employment) program. He was hired in June of the same year after his placement. Adam was born with Cerebral Palsy but never lets that slow him down. At Runners' Choice Adam works each weekday morning, vacuuming, cleaning, emptying garbage cans and running errands.

Outside of work Adam enjoys his condominium were he lives by himself with the assistance of Community Living London. Adam likes skiing with Track 3 ski school, bowling and has completed a few Runners' Choice 5K's with his father. Adam also completed a book about his live with CP and not letting barriers slow you down. He continues to be a role model for other disabled (and non disabled) people.

paul rPaul Roberts

Past Owner

Paul started his athletic business career with Athlete's foot in 1981 in London as store manager. When the small athletic footwear chain went out of business in late 1989 Paul decided to open his own store. Given very little chance for success by the industry, financial institutions and other downtown London merchants during the minor recession that existed in 1990, Paul set out to live his passion.

Having started running in 1976 in late high school to medium success, Paul developed into a strong national level road runner, cross country runner and steeplechaser during University and post graduation. Paul won 5 straight Ontario steeplechase championships and was on 2 teams that won the National Cross Country team titles. During Paul's competitive years he posted P.B.'s of 30:05 for 10K on the road, 14:41 for 5K and an 8:54 steeplechase.

Now a day's with his fastest days behind him, Paul still runs regularly and has begun to race again. However he still loves to coach and assist runners chasing their dreams. Paul is a morning runners and you will see him running the trails, paths and roads of north London by 6:00am most mornings and being an assistant coach and part time runner with London Runner Distance Club.

In early 2013 Paul completed the sale of Runners' Choice to Brian Hagemeier and assists with Runners' Choice in an advisory role.

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